All the world’s a stage,

And all the men and women merely players:
They have their exits and their entrances;
And one man in his time plays many parts,
His acts being seven ages. At first the infant,100310e6904f4f849cc9bc00fce247f7
Mewling and puking in the nurse’s arms.
And then the whining school-boy, with his satchelTEDxBLCUvideo
And shining morning face, creeping like snail
Unwillingly to school. And then the lover, doc_SiYan_MG_2724
Sighing like furnace, with a woeful ballad
Made to his mistress’ eyebrow. Then a soldier,

Full of strange oaths and bearded like the pard,
Jealous in honour, sudden and quick in quarrel,
Seeking the bubble reputation
Even in the cannon’s mouth. And then the justice, 16227911751_230f64226f_z
In fair round belly with good capon lined,
With eyes severe and beard of formal cut,mmexport1434190311251
Full of wise saws and modern instances;
And so he plays his part. The sixth age shifts
Into the lean and slipper’d pantaloon,

With spectacles on nose and pouch on side,
His youthful hose, well saved, a world too wide
For his shrunk shank; and his big manly voice,
Turning again toward childish treble, pipes
And whistles in his sound. Last scene of all,
That ends this strange eventful history,48k_Xmas_SustainaClaus_MG_6052
Is second childishness and mere oblivion,
Sans teeth, sans eyes, sans taste, sans everything.

-William Shakespeare 1600



One of the well-known personalities of the World Sustainability Project, LOHHAS and the Republic Of Conscience is founder Philip McMaster, a Canadian currently in China pursuing a multi-year effort (it’s his life work) to communicate and develop systems,  methods and approaches encouraging humans to be more sustainable in their habits and actions on planet Earth. (e.g. see )


Philip McMaster is an “Ambassador Of Change”, and has shared the 3 Finger “Peace Plus One” Sustainability Symbol with thousands of people around the world… including many celebrities, politicians, artists and business people who promote living a Lifestyle Of Health, Happiness And Sustainability (LOHHAS) and support the philosophies and actions of the World Sustainability Project, the Republic Of Conscience and Caring Currency

“Characters” played by Philip McMaster include:


PPO_Selfie3_Paris_1001The SustainaClaus character is a creation of Philip McMaster, co-founder of the World Sustainability Project and the Republic Of Conscience.

SustainaClaus is now known around the world as the healthier, happier relative of Santa Claus. – Because SustainaClaus lives a Lifestyle Of Health Happiness And Sustainability

SustainaClaus was an attraction in Paris, France during the United Nations COP21 Climate Change Conference. For 23 days, and seemingly everywhere around Paris, the joy-sharing character of SustainaClaus contributed to a MEANINGFUL yet festive atmosphere in the months before X-Mas 2015.

SustainaClaus was interviewed and celebrated by media from around the world, communicating his message “Make it X-MAS EVERY Wednesday – SMILE ~ CHANGE ~ UNPLUG_\!/ …and make the world a better place for our children_\!/

You can visit SustainaClaus at his own website: and ask him to visit YOU, your group, organization or company_\!/

Ambassador Of Change

sm_MarryTheEarth_MG_0175As an Ambassador Of Change from the Republic Of Conscience, Philip McMaster performs Earth Marriages in the Marry the Earth Ceremony sanctioned by Citizens Of the Republic Of Conscience.

Registered on the Republic Of Conscience BLOCKCHAIN Registry,

Visit the Earth Marriage (fix) / Marry The Earth website here.

 Professor Planet

img_7842Professing a Sustainable World Order, Philip McMaster is the dynamic Professor Planet – promoting solutions like HOW the BLOCKCHAIN saved the WORLD.

As a former academic at HEC Montreal (Canada), Chinese University of Hong Kong and the Chinese Academy Of Sciences (Research Center for Eco-Environmental Sciences) Professor Planet presents his research and views around China and around the world, in universities, at conferences and meetings where a fresh, non-traditional perspective is welcomed and appreciated.


3 Finger Freud

sq_3FingerFreud_MG_75793 Finger Freud is a character that was inspired when fiming the faux-historical character in a Chinese comedy film.

Today, 3 Finger Freud (initially played by Philip McMaster) is one of the frequent guest consultants, trainers and therapist characters in the and programs of the Republic Of Conscience.

3 Finger Freud fixes “POP” Psychology from being “Part Of the Problem” to a POSitive “Part Of the Solution”.

Spirit Of Bethune

BethunePHILIPMCMASTERlargeCanadian SocialARTist and Republic Of Conscience co-founder Philip McMaster played Dr. Norman Bethune, the famous Canadian medical doctor and surgeon who helped the Chinese people during their Civil War and Japanese War of Agression.

The Spirit Of Bethune has his own website in Chinese and in English at and

More on Philip McMaster and the Warriors Heartbeat here.

More Characters of the Republic Of Conscience:

Philip McMaster, is known as “DaLong” in China, and played the famous Canadian, Doctor Norman Bethune on CCTV national television.

140x42doc_MG_3562 CCTV_PhilipMcMasterBaiQiuEn


Philip McMaster as the “Spirit Of Bethune” passing the 3 Finger TORCH of SUSTAINABILITY


Philip McMaster as SustainaClaus sharing the “X OUT what you don’t need at X-Mas time” joined by “Wednesday” aka LCP the Low Carbon Panda_\!/